John Bates Leading TED Talk Coach (35+ TEDx Events) and Co-Founder of Media Mastery Experts

Media Mastery Experts co-founder John Bates’ driving purpose is simple yet profound: to uncover the brilliance within every individual and help it shine brightly in the world, creating a lasting impact.

As a Leadership Communication Expert and Strategic Communications Advisor, John brings a uniquely human-centric approach grounded in the neurobiology and evolutionary biology of communication. His work illuminates the science of how people connect, inspire, and influence one another—making the complex art of leadership not just accessible but transformative. This perspective enables John to help even the most technical and analytical minds excel as communicators and leaders, ensuring his insights resonate universally.

John is sought after as a strategic messaging advisor, with 15+ years of experience partnering with global organizations to craft compelling narratives. His executive coaching, group training, and keynote engagements leave participants not just equipped but inspired. Whether working one-on-one with top executives or leading workshops for diverse teams, John’s expertise fosters authentic, lasting change.

A globally recognized leadership trainer, speaker, and coach, John is one of the foremost experts in the TED talk format. He has coached speakers for over 35 TEDx events, supported numerous TED presenters, and serves as a coach for the prestigious TED Fellows program. John’s mastery of this powerful storytelling approach has helped thousands of leaders at organizations like NASA (including NASA Astronauts), Johnson & Johnson, and General Electric amplify their influence and leadership outcomes.

John is also a bestselling author, an in-demand keynote speaker, and an accomplished emcee and facilitator. Known for his engaging and heartfelt approach, his sessions are often described as among the most impactful and unifying experiences teams have ever encountered.