Eugenia Chen Shark Tank Success Story

Eugenia Chen is the founder of Pandaloon, the pet apparel brand and Shark Tank winner who closed a deal with Daymond John. Pandaloon started as a homemade costume for her dog, went viral and grew into a brand with a global audience, including features on Good Morning America, Nat Geo Wild, and Netflix. It was built on organic content she created and scaled featuring her dog, Huxley the Panda Puppy, to over 6 million followers and over a billion video views. She has produced content for brands including P&G, Amazon, Walmart, and TikTok. Alongside running Pandaloon, and drawing on a background as a former computational scientist, she works with brands and founders on organic social strategy, creative direction, and the creative and operational systems behind building an audience through content.