Daniel Dorfman Invest with Roots

Daniel Dorfman co-founded Roots Investment Community in 2021 on a simple belief: building wealth through real estate shouldn't be reserved for people who already have it.

The numbers tell the story. The average renting family has less than $650 in savings and spends over 40% of their income on rent. Daniel and his co-founders knew the system was broken, and that fixing it required building something entirely new.

Roots Investment Community is just that. Roots is a personalized wealth-building platform that meets people where they are, rewards every step forward, and creates a real path to ownership. Today, the community has grown to over 200,000 members nationwide, and more than 31,000 investors have put $278M+ to work through Roots, while renters have saved and invested over $1.7 million of their own money in the process.

Because savings alone don't create stability, Roots also launched FreeRent.org, a nonprofit affiliate providing rental assistance and wraparound support to families one unexpected event away from losing their homes.

Daniel was recognized in the Atlanta Business Chronicle's 40 Under 40 and Roots Investment Community was named a Pacesetter by the same publication. Daniel brings more than a decade of real estate investing experience, and an unshakeable conviction that the wealth gap is a solvable problem.