Digital Marketing in the Age of Artificial Intelligence and Chatbots:Small Business Expo

Digital Marketing in the Age of Artificial Intelligence and Chatbots

Ritwik Bose

Impiger Technologies


Customer Profiling, Customer segmentation, customer acquisition, attribution, automation, analytics AI, ML & Chatbot. There is no shortage of marketing buzzwords with short-term industry hype. Fast-forward five years, and it’s evident that AI and its related technologies will run parallel to nearly all marketing tactics in the future. AI and Machine Learning have started shaping the digital marketing industry. As a digital marketer, you need to understand whether it’s automatic selection of an ad copy or dynamic price optimization, Artificial Intelligence has the power to do it all. Identify your most pressing needs and AI can do the rest for you.


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