Thriving Through Turmoil: Five (5) Strategies to Recession-Proof Your Business

• 1:00PM -1:30PM • Workshop Room 2

Thriving Through Turmoil: Five (5) Strategies to Recession-Proof Your Business," presented by the Recession Proof Collective, equips businesses with actionable strategies to navigate economic uncertainty. Learn to diversify revenue, strengthen finances, prioritize customers, and innovate for resilience. This session, led by industry experts, provides invaluable insights tailored to your business stage, helping you adapt and emerge stronger.

Presented by:

Kirsten Elise Dunn from Recession Proof Collective Headshot Photo at Small Business Expo

Kirsten Elise Dunn Recession Proof Collective

Kirsten Elise Dunn, a visionary Social Entrepreneur, is on a mission to make a real difference in communities across the United States. For her, sparking change isn't just a lofty goal—it's a practical business strategy rooted in resilience and innovation. From founding and nurturing two multimillion-dollar corporations—Salt Optical (now Salt Optics, sold in 2017) and Business 4 Social Change, overseeing four distinct ventures—Kirsten knows firsthand the ins and outs of community leadership and entrepreneurship. With her Kingdom-to-earth approach, she even threw her hat in the ring and ran for Mayor of Atlanta in 2021. Now, as the co-founder of the Recession Proof Collective, Kirsten's
Kirsten Elise Dunn, a visionary Social Entrepreneur, is on a mission to make a real difference in communities across the United States. For her, sparking change isn't just a lofty goal—it's a practical business strategy rooted in resilience and innovation. From founding and nurturing two multimillion-dollar corporations—Salt Optical (now Salt Optics, sold in 2017) and Business 4 Social Change, overseeing four distinct ventures—Kirsten knows firsthand the ins and outs of community leadership and entrepreneurship. With her Kingdom-to-earth approach, she even threw her hat in the ring and ran for Mayor of Atlanta in 2021. Now, as the co-founder of the Recession Proof Collective, Kirsten's focus in 2024 is all about empowering and uniting business owners, giving them the tools they need to navigate tough economic times and build businesses that can weather any storm. For speaking engagements or to connect with Kirsten, head to Kirstenspeaks.com, where her expertise shines through in every interaction.
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