Think You Know Your Audience? Why Your Message Isn’t Connecting

• 12:15PM - 12:45PM • Workshop Room 2

Most small business owners think they know their customers, but missed conversions reveal otherwise. Discover how to align your message with how buyers think, feel, and decide to build trust, reduce touchpoints, and drive more sales.

Presented by:

Christopher Salem, speaker at The Small Business Expo
Christopher Salem from Sustainable Success Coaching & Consulting Headshot Photo at Small Business Expo

Christopher Salem Sustainable Success Coaching & Consulting

Chris Salem is a seasoned business acceleration and value proposition strategist known for helping leaders and organizations create compelling messages that resonate deeply with their target audiences. As a professional keynote speaker, Chris empowers audiences with actionable insights on aligning business strategies to effectively solve customer challenges and achieve impactful results. Focused on enhancing customer experience, Chris works with businesses to accelerate growth and drive sales by implementing custom strategies that boost customer satisfaction and loyalty. With a proven record of delivering measurable results, he is dedicated to fostering sustainable revenue and profit grow
Chris Salem is a seasoned business acceleration and value proposition strategist known for helping leaders and organizations create compelling messages that resonate deeply with their target audiences. As a professional keynote speaker, Chris empowers audiences with actionable insights on aligning business strategies to effectively solve customer challenges and achieve impactful results. Focused on enhancing customer experience, Chris works with businesses to accelerate growth and drive sales by implementing custom strategies that boost customer satisfaction and loyalty. With a proven record of delivering measurable results, he is dedicated to fostering sustainable revenue and profit growth through innovative, customer-focused solutions. An international bestselling author, Chris’s book, Master Your Inner Critic / Resolve the Root Cause – Create Prosperity, gained acclaim in 2016, and he co-authored Mastering the Art of Successwith Jack Canfield. Through his weekly radio shows, Sustainable Success and Business Influencers on TAL Radio by the Touch-A-Life Foundation, Chris continues to champion transformative leadership and business growth.