Success on Yelp: free tools to maximize your presence

05/27/2021 CST • Workshop Room 3

Your free business listing on Yelp allows you to communicate with consumers who are searching for your products or services in your area. Taking advantage of the 20+ free Yelp features will help you stand out from the competition, giving you the best chance to secure the sale. Learn how to implement the most important tools—helping you optimize your listing and manage your online reputation.

Join Yelp Small Business Expert Emily Washcovick to learn about the free and paid features that can help level up your Yelp Business Page.

Get more details on:
- Yelp’s free tools, plus the newest features
- How to respond to reviews and leverage them to drive new and repeat business
- What Yelp advertising looks like in 2022

Presented by:

Emily Washcovick Yelp's Small Business Expert

As Yelp’s Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators and marketers through education and networking events (now, exclusively virtual). She hosts events and webinars to provide business owners with resources that help them succeed and grow in the world of online reviews. Emily’s expertise lies in customer engagement, reputation management and all things digital marketing. Her knowledge encompasses countless industries and through thought leadership and speaking engagements, she’s able to share insights that business owners of all kinds can leverage for the future of their business. She is also the host of a new podcast
As Yelp’s Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators and marketers through education and networking events (now, exclusively virtual). She hosts events and webinars to provide business owners with resources that help them succeed and grow in the world of online reviews. Emily’s expertise lies in customer engagement, reputation management and all things digital marketing. Her knowledge encompasses countless industries and through thought leadership and speaking engagements, she’s able to share insights that business owners of all kinds can leverage for the future of their business. She is also the host of a new podcast from Yelp and Entrepreneur Media - Behind the Review. Each episode features conversations with a business owner, and a reviewer, about the story and lessons behind their interactions.

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