Marketing, Public Relations & Storytelling: Keys To Business Success
By Sherry Goldman, President, Goldman Communications Group

• Keynote Theatre

Effective storytelling is the key to success for every business, brand, and nonprofit organization. Learn best practices for storytelling and public relations from award-winning PR strategist and agency leader Sherry Goldman. Learn to:
• Differentiate between marketing, public relations, and advertising messages
• Create effective messages and stories
• Use public relations/marketing communications to tell your story and motivate audiences to action
• Work with local media
• And more