How to Compete with Big Brand Advertising

• 3:30PM - 4:00PM • Workshop Room 2

Learn how to overcome common SMB advertising challenges - modest budgets, limited access to data, hyper-local targeting and inconsistent ROI—with smart, affordable strategies to reach ideal customers, stay competitive, and grow with confidence.

Presented by:

Kelly Cunningham from Simpli.fi Headshot Photo at Small Business Expo

Kelly Cunningham Simpli.fi

For more than 25 years, Kelly Cunningham has been passionate about helping small and regional businesses win. As a former small business & advertising agency owner, he works passionately with local/regional brands, business owners, and agency partners to craft advertising strategies that make a difference—without wasting time or budget. Whether it’s a family-owned shop trying to drive foot traffic or a multi-location regional service provider looking to expand their reach, Kelly brings the tools, insights, and experience to help them drive sustained growth.
For more than 25 years, Kelly Cunningham has been passionate about helping small and regional businesses win. As a former small business & advertising agency owner, he works passionately with local/regional brands, business owners, and agency partners to craft advertising strategies that make a difference—without wasting time or budget. Whether it’s a family-owned shop trying to drive foot traffic or a multi-location regional service provider looking to expand their reach, Kelly brings the tools, insights, and experience to help them drive sustained growth.
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