How To Audit & Optimize Your Google Ads Performance
• 2:45PM - 3:15PM • Workshop Room 3
A deep dive into how to audit a Google Ads account, looking at the areas that 95% of all businesses overlook when managing an account, including how to make bid adjustments based on age, gender, household income, device type and location.
Presented by:
Samuel Quincy Edwards PPC.co
Samuel Quincy Edwards is a 15+ year digital marketing veteran, Chief Marketing Officer at PPC.co, TEDx Speaker, and contributing columnist that has managed over $500MM in advertising budgets across digital platforms for brands such as FPL, Hewlett Packard, Lenovo, Crayola, Duncan Hines and more.
Samuel Quincy Edwards is a 15+ year digital marketing veteran, Chief Marketing Officer at PPC.co, TEDx Speaker, and contributing columnist that has managed over $500MM in advertising budgets across digital platforms for brands such as FPL, Hewlett Packard, Lenovo, Crayola, Duncan Hines and more.