How Strong Leadership Drives Sustainable Business Growth
• 2:45PM - 3:15PM • Workshop Room 5
Jessica Hawthorne-Castro leads a workshop on CEO mentorship, leadership, and sustainable growth. The session will explore developing talent, fostering innovation, building resilient organizations, and strategies for long-term success through insights and discussion from experienced business leaders.
Presented by:
Jessica Hawthorne Hawthorne Advertising
Jessica Hawthorne is the CEO of Hawthorne Advertising, a national leader in performance-driven marketing that combines storytelling, data science and advanced analytics to create measurable results and lasting brand value. Under her leadership, the agency has earned recognition as a certified woman-owned business, Great Place to Work® and a multi-year Inc. 5000 honoree.
A recognized thought leader, Jessica has contributed hundreds of articles to publications including Forbes, AdAge, AdWeek and The Wall Street Journal and is a sought-after speaker on technology, creativity and marketing trends. Her accolades include EY Entrepreneur of th
Jessica Hawthorne is the CEO of Hawthorne Advertising, a national leader in performance-driven marketing that combines storytelling, data science and advanced analytics to create measurable results and lasting brand value. Under her leadership, the agency has earned recognition as a certified woman-owned business, Great Place to Work® and a multi-year Inc. 5000 honoree.
A recognized thought leader, Jessica has contributed hundreds of articles to publications including Forbes, AdAge, AdWeek and The Wall Street Journal and is a sought-after speaker on technology, creativity and marketing trends. Her accolades include EY Entrepreneur of the Year – Transformational Leader, Stevie Awards honors and L.A. Biz’s Woman of Influence.
Jessica serves on the ANA ECHO Board of Governors and is a member of the Forbes Agency Council, TED International, Vistage and YPO. She began her career as a television literary agent at William Morris Endeavor and holds a bachelor’s degree from UCLA and an MBA from Loyola Marymount University.