Grow Without Guesswork: A Simple Go-To-Market System for Small Businesses
• 4:15PM - 4:45PM • Workshop Room 3
Learn how to stop guessing what drives results, clarify priorities, and create more consistent growth. Apply a proven go-to-market framework illustrated through real lessons from building and growing Bonsaify, a small business.
Presented by:
Dory Schrader Bonsaify
Dory Schrader is a marketing leader, entrepreneur, and educator with more than 20 years of experience helping organizations grow through clear strategy, focused execution, and customer-centered marketing. She has led integrated marketing, go-to-market, and growth initiatives across technology, SaaS, education, direct-to-consumer, and ecommerce businesses, including leadership roles at Autodesk and growing businesses of all sizes. Dory is also the co-founder of Bonsaify, a family-owned small business that has built a community of more than 75,000 bonsai enthusiasts through content, education, and shared learning. She is passionate about helping entrepreneurs and small business owners replace
Dory Schrader is a marketing leader, entrepreneur, and educator with more than 20 years of experience helping organizations grow through clear strategy, focused execution, and customer-centered marketing. She has led integrated marketing, go-to-market, and growth initiatives across technology, SaaS, education, direct-to-consumer, and ecommerce businesses, including leadership roles at Autodesk and growing businesses of all sizes. Dory is also the co-founder of Bonsaify, a family-owned small business that has built a community of more than 75,000 bonsai enthusiasts through content, education, and shared learning. She is passionate about helping entrepreneurs and small business owners replace guesswork with practical systems that create clarity, consistency, and sustainable growth.