Dominate Local Search & Social: Know Your Customers!
• Workshop Room 3
Learn proven, budget-friendly strategies to boost your Google rankings and social engagement. Get actionable tactics that work for small businesses—start seeing results this week!
Presented by:
Richard Harris Orbit Interactive Marketing
25 years in Media-Radio, TV, Print, and Digital. 18 years in Digital Media. Worked for Mega groups from CBS, Media General, and Cox. Professor at Univ of FL in Digital Advertising for MBA Program, 40,000 plus digital campaigns.
He’s the Vice President of operations. He goes over what we do on the staff end—he makes sure that all of our accounts with stations are taken care of
His specialty is Google AdWords—he worked for Google for several years (he trained Fortune 500 companies on how to use Google Adwords the right way to make sure that it’s cost-effective and delivers the most ROI for their dollars)
He also teaches data science and statistics at the University of Florida an
25 years in Media-Radio, TV, Print, and Digital. 18 years in Digital Media. Worked for Mega groups from CBS, Media General, and Cox. Professor at Univ of FL in Digital Advertising for MBA Program, 40,000 plus digital campaigns.
He’s the Vice President of operations. He goes over what we do on the staff end—he makes sure that all of our accounts with stations are taken care of
His specialty is Google AdWords—he worked for Google for several years (he trained Fortune 500 companies on how to use Google Adwords the right way to make sure that it’s cost-effective and delivers the most ROI for their dollars)
He also teaches data science and statistics at the University of Florida and the University of Southern Florida—he teaches in the Master for Business classes there; to make sure that people understand how to use this data in marketing today
Sophia Lopez Weiser Orbit Interactive Marketing
Sophia believes great sales start with great service. For more than 15 years, she’s partnered with clients in healthcare, automotive, financial, and nonprofit sectors to develop customized marketing solutions that drive measurable results. She’s built a career on strong client relationships, revenue growth, strategic problem-solving, and a commitment to exceeding expectations.
Beyond her professional role, she is deeply engaged in her community as a Girl Scout volunteer and takes pride in mentoring young leaders. As a mother of two, she brings the same dedication, patience, and long-term focus to her work as she does to her family and community.
Whether she is leading a team or wor
Sophia believes great sales start with great service. For more than 15 years, she’s partnered with clients in healthcare, automotive, financial, and nonprofit sectors to develop customized marketing solutions that drive measurable results. She’s built a career on strong client relationships, revenue growth, strategic problem-solving, and a commitment to exceeding expectations.
Beyond her professional role, she is deeply engaged in her community as a Girl Scout volunteer and takes pride in mentoring young leaders. As a mother of two, she brings the same dedication, patience, and long-term focus to her work as she does to her family and community.
Whether she is leading a team or working one-on-one with clients, she focus on making the process easy, collaborative, and results-driven.