Demystify Valuation: The 3-Step Blueprint to Grow SMB Value
• 3:30PM - 4:00PM • Workshop Room 4
To grow enterprise value, SMB owners must first demystify their business valuation. Learn a proven 3-step blueprint: know your true valuation, assess where you are, and execute strategic, needle-moving iterations to systematically scale value.
Presented by:
Kevin Lee Virtuous Brokerage
Kevin Lee is the founder of Virtuous Brokerage, a Dallas–Fort Worth business brokerage powered by VirtuousValues, its proprietary AI valuation engine. He is also a managing partner at Virtuous Equity Partners, a firm that acquires established small businesses. Over 25 years in the small-business ecosystem, Kevin has worked as a founder and CEO — including founding franchise brands — and now advises owners on valuation and growth. He helps owners know their true value, grow it, and exit at full value.
Kevin Lee is the founder of Virtuous Brokerage, a Dallas–Fort Worth business brokerage powered by VirtuousValues, its proprietary AI valuation engine. He is also a managing partner at Virtuous Equity Partners, a firm that acquires established small businesses. Over 25 years in the small-business ecosystem, Kevin has worked as a founder and CEO — including founding franchise brands — and now advises owners on valuation and growth. He helps owners know their true value, grow it, and exit at full value.