Customer Management as Key Revenue Operations Lever

Ritu Thakur is a seasoned business and technology consultant with over 20 years of experience spanning multiple industries. In 2007, she founded Smart Tech Inc., a firm dedicated to helping small and medium-sized businesses (SMBs) refine their customer outreach, develop go-to-market strategies, manage customer data, and optimize sales operations. Drawing on her extensive background in sales operations and technology implementation, Ritu combines her expertise with strategic coaching to guide businesses through the 9 building blocks of the business model canvas, driving them toward operational excellence. Ritu empowers SMBs by streamlining their processes, enhancing communication, and leveraging technology platforms that provide actionable insights, boost revenue, and foster innovation. Her customer-first approach has been the cornerstone of her and Smart Tech Inc.’s success for over 18 years.