KEYNOTE PRESENTATION
Creating Social Media Content That Converts Customers
Jennifer Hernandez, CEO and Director of Strategic Marketing at GEM Marketing Solutions & Natalie Aguilar, Marketing Specialist at GEM Marketing Solutions

05/27/2021 CST Reserve My Seat • Keynote Theatre

Don't know where to start when it comes to creating social media content for your business? Guess what? You are not alone. As a business owner, we know you have so much on your plate! Social media sometimes isn't top priority especially when you aren't seeing the results you want. Join us in this interactive session as we share some inside tricks on creating content with ease and always with your customer in mind. Learn to identify the different types of content you can be creating for your business that will resonate with your audience, grow your following, increase engagement and most importantly convert them into customers in the future.

Presented by:

Jennifer Hernandez CEO, GEM Marketing Solutions

Jennifer Hernandez is an ambitious serial entrepreneur from Worcester, Massachusetts. After working 10 wonderful years in marketing at a local university, her desire to make a bigger impact with her skills could no longer be denied. She set out on her own entrepreneurial journey and opened GEM Marketing Solutions. Extremely passionate to help small businesses grow, she proudly has been assisting her clients reach their potential with strategic marketing efforts since 2016. An avid reader who loves to learn, extreme coupon and travel anywhere she can be surrounded by palm trees. Her home life consists of two beautiful daughters and lovable Shih Tzu's dogs that keep her on her toes. A true
Jennifer Hernandez is an ambitious serial entrepreneur from Worcester, Massachusetts. After working 10 wonderful years in marketing at a local university, her desire to make a bigger impact with her skills could no longer be denied. She set out on her own entrepreneurial journey and opened GEM Marketing Solutions. Extremely passionate to help small businesses grow, she proudly has been assisting her clients reach their potential with strategic marketing efforts since 2016. An avid reader who loves to learn, extreme coupon and travel anywhere she can be surrounded by palm trees. Her home life consists of two beautiful daughters and lovable Shih Tzu's dogs that keep her on her toes. A true cheerleader of Worcester, in her spare time you can find Jennifer hosting Worcester Business Connect, a podcast that promotes local entrepreneurs and small businesses within the beautiful city of Worcester. She wholeheartedly loves to see people grow and reach new goals. She takes pride in seeing her clients transform their businesses by implementing innovative strategies, setting measurable goals and motivating them to continually taking action. She is known for treating each of her clients businesses as if they were her very own!

UPDATES & INSPIRATION