KEYNOTE PRESENTATION Be More Effective with Email Marketing By Nicole Krug, Founder & Digital Strategists / Social Light
If you’ve been lured in by the idea that email marketing can serve up 400% ROI, but just aren’t seeing results from your own efforts, this session is for you.
• The importance of a subject line – and how to create a good one!
• How to create content that makes your audience excited to get your emails.
• Tips & tricks on formatting emails
• The value of buttons and a call-to-action
• Mistakes to avoid