Automate to Captivate: Building and Engaging Your Customer Base with Marketing Automation

• 2:45PM -3:15PM • Booth 209

As a marketer, your goal is to guide the customer through each stage of the customer journey, providing the right information and experiences to move them towards a purchase and beyond. Join this session as we discuss ways to reliably attract new followers and convert them into fans, engage your audience, and easily identify super fans to advocate for you.