KEYNOTE PRESENTATION
AI Is an Accelerator, Not a Strategy: How Small Businesses Can Move Faster Without Scaling Confusion
Warrick & Takicha Roundtree, The Brand Amplifiers
Presented by Verizon Small Business Digital Ready

• Keynote Theatre

AI has made it possible for small businesses to move faster than ever. But faster content, faster decisions, and faster automation do not automatically create a stronger business.

If the strategy is unclear, AI can simply help you create confusion faster.

In this interactive keynote, presented by Verizon Small Business Digital Ready, branding and growth strategists Takicha and Warrick Roundtree show business owners how to move beyond using AI as a tool and start using it as a strategic advantage.

Attendees will learn how AI can help them better understand their buyers, make stronger positioning and marketing decisions, document what works, and build systems that reduce the business’s dependence on the founder.

They’ll also examine one of the most important questions in business right now: Where should AI accelerate the work, and where does human judgment still matter most?

Presented by:

Warrick Roundtree of The Brand Amplifiers, speaker at The Small Business Expo
Warrick Roundtree from Verizon Headshot Photo at Small Business Expo

Warrick Roundtree Verizon

Takicha & Warrick Roundtree are the powerhouse duo behind The Brand Amplifiers, a boutique agency helping small businesses and luxury brands clarify their message, elevate their presence, and scale with strategy. Known for their dynamic teaching style and real-world insight, the Roundtrees specialize in branding, marketing, CRM, and content strategy that drives results.  Takicha brings her background in interior architecture and emotional branding to shape unforgettable brand experiences, while Warrick draws from his Air Force discipline and event design expertise to create systems that work and scale.  Together, they’ve helped clients secure partnerships with brands li
Takicha & Warrick Roundtree are the powerhouse duo behind The Brand Amplifiers, a boutique agency helping small businesses and luxury brands clarify their message, elevate their presence, and scale with strategy. Known for their dynamic teaching style and real-world insight, the Roundtrees specialize in branding, marketing, CRM, and content strategy that drives results.  Takicha brings her background in interior architecture and emotional branding to shape unforgettable brand experiences, while Warrick draws from his Air Force discipline and event design expertise to create systems that work and scale.  Together, they’ve helped clients secure partnerships with brands like Amazon, McDonald's, and even the Obamas—and are on a mission to help small business owners turn what they have right now into confident growth and consistent revenue. Through their signature workshops, 1:1 consultations, and agency services, they’re known for making branding feel doable, marketing feel strategic, and growth feel within reach.
Takicha Roundtree of The Brand Amplifiers, speaker at The Small Business Expo
Takicha Roundtree from Verizon Headshot Photo at Small Business Expo

Takicha Roundtree Verizon

Takicha & Warrick Roundtree are the powerhouse duo behind The Brand Amplifiers, a boutique agency helping small businesses and luxury brands clarify their message, elevate their presence, and scale with strategy. Known for their dynamic teaching style and real-world insight, the Roundtrees specialize in branding, marketing, CRM, and content strategy that drives results.  Takicha brings her background in interior architecture and emotional branding to shape unforgettable brand experiences, while Warrick draws from his Air Force discipline and event design expertise to create systems that work and scale.  Together, they’ve helped clients secure partnerships with brands li
Takicha & Warrick Roundtree are the powerhouse duo behind The Brand Amplifiers, a boutique agency helping small businesses and luxury brands clarify their message, elevate their presence, and scale with strategy. Known for their dynamic teaching style and real-world insight, the Roundtrees specialize in branding, marketing, CRM, and content strategy that drives results.  Takicha brings her background in interior architecture and emotional branding to shape unforgettable brand experiences, while Warrick draws from his Air Force discipline and event design expertise to create systems that work and scale.  Together, they’ve helped clients secure partnerships with brands like Amazon, McDonald's, and even the Obamas—and are on a mission to help small business owners turn what they have right now into confident growth and consistent revenue. Through their signature workshops, 1:1 consultations, and agency services, they’re known for making branding feel doable, marketing feel strategic, and growth feel within reach.