Natalia Mejia is a seasoned B2B & B2C Executive with over 22 years of experience in the airline industry. Currently managing commercial relationships at LATAM Airlines since January 2022, she excels in developing sales and digital marketing strategies to achieve revenue goals and strengthen partnerships. Prior to her current role, Natalia led promotion, events, and digital marketing strategies for the North America Region at AVIANCA Airlines from March 2011 to December 2021, focusing on client outreach and communication for B2B partners.
Natalia holds a Master's degree in Digital Marketing & E-commerce from UNIR, Spain, and completed her undergraduate studies in Mass Communication & Journalism at La Sabana University, Colombia. Her skill set includes expertise in digital marketing and e-commerce tools, negotiation, and management. With a background in marketing coordination at LATAM Airlines (Feb 2002 - Sep 2009), Natalia is fluent in both English and Spanish.
As a driven sales and marketing professional, Natalia excels in day-to-day marketing team operations, customer insights, sales trends analysis, and trade marketing communications. She has a proven track record of evaluating the return on investment for various marketing campaigns, showcasing her leadership experience, analytical skills, and decisive decision-making.