Goal-Oriented Marketing: Setting Measurable Targets for Digital and Social Success

• 10:30AM - 11:00AM • Workshop Room 1

A tentative marketing plan includes both a digital advertising plan and a social media marketing plan. It is important to create marketing goals for these types of plans to ensure measurable results. Without setting goals, it would be difficult to measure success incrementally and comprehensively. Setting Marketing Goals Workshop will help you create measurable goals for your marketing objectives. Book is included.

Presented by:

Regina Y. Favors Favors Marketing Solutions

Regina Y. Favors currently serves as an English professor for Dallas College in Dallas, TX. Through the Regina Y. Favors website, Regina has written and self-published multiple titles, including to date a tentative marketing plan for the Regina Y. Favors website (full and condensed) and is currently marketing and promoting the first advertising campaign of the digital marketing plan. Regina publishes Favors Marketing Lessons, which are workbook companions to the site and company service offerings. Regina is developing a core textbook on digital marketing. Lastly, Regina is currently developing Favors Marketing School as an online, certificate-based learning medium for introductory to advance
Regina Y. Favors currently serves as an English professor for Dallas College in Dallas, TX. Through the Regina Y. Favors website, Regina has written and self-published multiple titles, including to date a tentative marketing plan for the Regina Y. Favors website (full and condensed) and is currently marketing and promoting the first advertising campaign of the digital marketing plan. Regina publishes Favors Marketing Lessons, which are workbook companions to the site and company service offerings. Regina is developing a core textbook on digital marketing. Lastly, Regina is currently developing Favors Marketing School as an online, certificate-based learning medium for introductory to advanced students.