The Zero Moment of Truth. Your buyer’s journey has changed and it is influenced by the Zero Moment of Truth. Today, your customers know a lot about your business before they even set foot in your door. 90% of all buying decisions are made online. This means your customers must be able to find your business online and your information must be accurate. It means you must manage and monitor your online reputation. It means you must be able to convert! Come learn the critical path to success and how easily you can ensure success for your customer’s Zero Moment of Truth with your business.
Business Owners, CEO’s, Marketing Professionals, Decision Makers
1. Learn what the Zero Moment of Truth means and how to use it to your advantage
2. Ensure your online reputation works for you, not against you
3. Learn how to use your competitor’s marketing budget to increase yours
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