Using Intellectual Property to Increase Business Value
05/27/2021 CST • Workshop Room 4
As a business owner, you need to know the value that owning a patent, trademark, or copyright provides. Generating and obtaining intellectual property can be expensive but it doesn't have to be considered a sunk cost. Learn about the different types of intellectual property you may have rights to, and how to use those rights to enhance the value and cash flow of your business.