Data Fidelity Restoration when Cookies are Gone

05/27/2021 CST • Workshop Room 3

With the new Apple updates and EU/US Privacy Laws, first party cookies are getting wiped out in 7 days and third party cookies are not even getting stored. Due to this Google Analytics, Facebook Pixel and every other tracking mechanism is broken. Enter DeepId, a cookie less data gathering framework, that relies on just first party data to provide accurate ROAS measurements and Persona Predictors for better conversion in eCommerce websites.

Presented by:

Abhimanu Kumar CEO

Extensive expertise in AI and ML. Among the highly cited researchers for Distributed Machine Learning; authored many publications in the field.Greatness Awardee@Microsoft, CODiE Awardee@SIIA/GageIn.Sr. Data Scientist@Apple/Groupon, Trader@IMC.CMU, MIT - PhD (leave out) AI, ML; IIT - Bachelors (Computer Science).
Extensive expertise in AI and ML. Among the highly cited researchers for Distributed Machine Learning; authored many publications in the field.Greatness Awardee@Microsoft, CODiE Awardee@SIIA/GageIn.Sr. Data Scientist@Apple/Groupon, Trader@IMC.CMU, MIT - PhD (leave out) AI, ML; IIT - Bachelors (Computer Science).

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